If you’re an experienced blogger who’s tasked with growing and scaling the results you generate from your blog, historical optimisation is something you need to care about.

In this Ebook on Optimise the Past you will learn all about:

  • What Historical Optimisation is
  • Why Historical Optimisation is more important now more than ever
  • Who should do Historical Optimisation
  • Historical Conversion Rate Optimisation
  • Historical Search Engine Optimisation
  • Tracking your Historical Optimisation Success

As a result of our ongoing historical optimisation, HubSpot has been able to generate a lot more value from blog content they’ve published in the past. This is what we mean by Optimise the Past!

  • They’ve more than doubled the number of monthly leads generated by the old posts they’ve optimised.
  • They’ve increased the number of monthly organic search views of old posts they’ve optimised by an average of 106%.
  • This ebook covers why historical optimisation is such a game-changing tactic, and how you can follow their historical optimisation playbook to achieve awesome results like this, too.